FAQs

FAQ: Frequently asked questions about loggia and its products

Who is Loggia?

Loggia Industria Vernici is a distinguished Italian company specializing in the production of premium decorative paints and high-end coating solutions. With over 30 years of expertise, the brand has built a strong reputation for its craftsmanship, innovation, and dedication to delivering advanced solutions tailored to building professionals, architects, and interior designers.

Renowned for its eco-conscious approach, Loggia develops sustainable formulations enriched with natural materials such as lime, enabling the creation of breathable, durable, and visually refined finishes. Its diverse portfolio includes lime-based coatings, metallic finishes, concrete-effect surfaces, Venetian stuccoes, and protective decorative solutions.

Today, Loggia operates in more than 50 countries worldwide, reinforcing its position as a global leader in decorative coatings. In Belgium and across the Benelux region, its products are distributed through specialized partners and supported by professional technical training to ensure the highest standards of application and performance.

Loggia Industria Vernici offers an extensive collection of premium decorative paints and coating solutions designed for building professionals, decorators, and specialized craftsmen. These products enable the creation of distinctive, elegant finishes tailored to a wide variety of interiors, styles, and atmospheres.

Decorative Coatings & Finishes
  • Lime-Based Coatings (Volare, Infinito) – Create textured surfaces inspired by natural stone and travertine effects.
  • Venetian Stuccoes – Deliver smooth, polished finishes with a luxurious marble-like appearance.
  • Concrete & Mineral Effects – Contemporary decorative solutions ideal for modern and sophisticated interiors.
Decorative Paints
  • Decorative Paints (Dorotea, Vanesia) – Elegant pearlescent and brushed finishes for refined aesthetics.
  • Sandblasted & Velvet Finishes (Sharki, Velluto Fiorentino) – Rich textures that add depth and character to interior spaces.
  • Oxidized Effects & Patinas (Pack Chromofilm) – Unique metallic and aged finishes for artistic decorative effects.
Technical Products & Protective Solutions
  • Specialized Primers & Undercoats – Designed to ensure superior adhesion and long-lasting performance.
  • Protective Sealers & Waxes (Microvetro Bi, Rain Protect) – Enhance durability while preserving the beauty of decorative surfaces.

Available in more than 50 countries, Loggia has established itself as a trusted reference for professional applicators, decorators, and designers seeking premium decorative solutions.

The Loggia training center for the Benelux region is strategically located in French-speaking Belgium, close to the Flemish border, making it easily accessible for professionals across the Benelux and northern France.

Conveniently Located

The training center is situated within easy reach of major cities:

  • 40 minutes from Brussels
  • 50 minutes from Lille (France)
  • 60 minutes from Ghent
  • 30 minutes from Mons

Entirely dedicated to technical training in Loggia decorative coatings and paints, the center provides applicators of all experience levels with the opportunity to learn, practice, and refine their skills. Participants benefit from a fully equipped training environment, expert guidance, and access to professional materials, allowing them to test products and leave with their own finished samples.

Plasma 3D is an innovative decorative coating developed by Loggia Industria Vernici, designed to create distinctive textured finishes with striking relief effects. It allows the creation of sophisticated three-dimensional surfaces enhanced by subtle light reflections, making it an ideal choice for adding depth and character to walls, furniture, and interior spaces.

Highly versatile, Plasma 3D can be applied in single or multiple layers, depending on the desired visual effect. It is especially valued for creating realistic faux marble finishes on walls and furniture, accurately replicating the natural veining and tonal variations of stone. Thanks to its exceptional adhesion, it is compatible with a variety of surfaces, including plaster, concrete, MDF panels, and properly prepared painted surfaces.

Advantages of Plasma 3D
  • Creates modern and customized textures for unique decorative finishes.
  • Ideal for faux marble applications on walls and furniture.
  • Naturally durable finish that eliminates the need for additional varnish.
  • Easy application using a decorative trowel or spatula for professional results.

Loggia training courses are designed for building and decorative professionals who want to master the application of premium decorative coatings and paints. These programs are suitable for both beginners looking to build a strong foundation and experienced applicators aiming to refine their expertise and explore innovative finishes.

Who Are These Training Courses For?

These professional training sessions are especially beneficial for:

  • Building painters looking to expand their service offerings with high-end decorative finishes.
  • Specialized decorative coating applicators seeking advanced techniques and product knowledge.
  • Architects and interior designers who want a deeper understanding of decorative systems to better advise clients.
  • Entrepreneurs and craftsmen aiming to deliver premium coating solutions in their projects.

Throughout the training, participants gain hands-on experience in applying products such as Volare, Infinito, Plasma 3D, and Micropox. They also learn proper surface preparation techniques and how to achieve flawless, professional-quality finishes. The sessions are highly practical and interactive, offering personalized guidance along with access to Loggia’s professional tools and materials.

The advanced training programs in Italy, held directly at the headquarters of Loggia Industria Vernici, are designed for experienced applicators and industry professionals who want to master the most advanced techniques in Loggia decorative coatings and paints.

Who Are These Advanced Courses For?

These specialized training sessions are ideal for:

  • Professional applicators seeking to refine their techniques and explore new Loggia products.
  • Trainers and distributors looking to deepen their expertise in Loggia systems and applications.
  • Decorative painters and interior designers aiming to offer exclusive, premium finishes to their clients.
  • Entrepreneurs and craftsmen who want to stand out by delivering high-end decorative coating solutions.

During these intensive sessions, participants benefit from exclusive access to Loggia experts, discover the latest decorative innovations, and develop advanced skills in creating exceptional finishes, including marble, metallic, and textured effects. This immersive experience in Italy also provides a valuable opportunity to connect with fellow professionals, exchange expertise, and further strengthen their craftsmanship and technical knowledge.

Loggia coatings and paints stand out for their exceptional Italian craftsmanship and eco-friendly formulations made with lime and other natural materials. Unlike many mass-produced industrial brands, Loggia delivers premium decorative solutions featuring distinctive finishes, from smooth and elegant surfaces to rich mineral and textured effects.

With an extensive selection of shades and customizable finishes, Loggia allows the creation of sophisticated atmospheres tailored to every interior style — from contemporary and modern spaces to timeless, authentic environments. In addition to their aesthetic appeal, these breathable coatings help reduce moisture build-up, limit mould formation, and contribute to improved indoor air quality.

Loggia products are also valued for their excellent adhesion and ease of application, enabling smooth, professional-quality results even for less experienced applicators. To ensure the best performance and finish, dedicated technical support and professional training are available throughout Belgium and the Benelux region, helping users maximize the potential of every product.

Yes, Loggia is a brand strongly committed to an eco-conscious approach, offering natural lime-based paints and decorative coatings formulated with environmentally friendly components. Unlike many conventional paints that contain high levels of solvents and VOCs (volatile organic compounds), Loggia products are designed with low-emission formulations, helping to create healthier indoor environments and improved air quality.

Lime-based coatings such as Volare and Infinito are crafted from natural mineral ingredients, allowing walls to remain breathable while helping to reduce moisture build-up and limit mould formation. Additionally, decorative paints such as Dorotea and Vanesia are developed with carefully selected formulations that minimize harmful substances without compromising performance or aesthetics.

By choosing Loggia, you invest in sustainable, healthier, and environmentally responsible decorative solutions while achieving refined, high-end finishes for interior spaces.

The successful application of a Loggia coating begins with a clean, dry, stable, and properly prepared surface to ensure excellent adhesion and an optimal decorative finish. Ideally, the substrate should be smooth or slightly porous to promote effective product bonding and long-lasting results.

Compatible Surfaces
  • Plaster and Plasterboard – Best applied with a suitable bonding primer to improve adhesion.
  • Existing Coatings and Painted Surfaces – Suitable if they are in good condition, free from cracks, peeling, or blistering.
  • Concrete and Cement – A primer is recommended to ensure even absorption and consistent results.
  • Wood and MDF Panels – Compatible with proper surface preparation and the use of an appropriate primer.
Surface Preparation
  • Cleaning – Remove dust, grease, loose particles, and poorly adhered paint residues.
  • Repairing Imperfections – Fill holes and cracks with a smoothing compound to create an even surface.
  • Primer Application – Essential for regulating absorption, improving adhesion, and ensuring a uniform finish.

A properly prepared surface guarantees smoother application, enhanced durability, and the highest level of aesthetic performance for Loggia decorative coatings.

The maintenance and protection of a wall covered with a Loggia coating depends on the type of finish and the environment in which it is applied. Proper maintenance helps to preserve the aesthetic appearance and durability of the coating.

Protection of the wall after application

Application of a protective product: Depending on the coating used, it is recommended to apply wax, water repellent or varnish. For example:

  • Rain Protect: Invisible protection against water and blemishes for lime coatings such as Volare.
  • Volare Anti-Aqua: Protects against moisture and facilitates cleaning.
  • Microvetro Bi: Ultra-strong two-component varnish, ideal for surfaces exposed to dirt.
Current maintenance

Regular dust removal with a soft cloth or a feather.
Light cleaning with a wet sponge and warm water, without aggressive products.
Avoid abrasive detergents, which could alter the finish of the wall.

A well-protected wall requires little maintenance and retains its decorative effect intact for longer.

Although Loggia products are designed for smooth and user-friendly application, dedicated training is highly recommended to fully master the specialized techniques required for professional-quality results.

Decorative coatings and paints such as Volare, Infinito, Plasma 3D, and Micropox require precision and technical expertise to achieve their intended finishes, including textured, marble-inspired, and structured effects. Professional training helps participants develop the skills needed to apply these products correctly and consistently.

What You Will Learn
  • Surface preparation techniques to ensure proper adhesion and long-lasting performance.
  • Application methods tailored to each product for achieving the desired decorative effect.
  • Finishing and protective techniques to enhance durability and maintain aesthetic quality over time.

Our training programs are suitable for both beginners seeking to build foundational skills and experienced professionals looking to refine their expertise and expand their range of decorative finishes and services.

During Loggia training sessions, all essential tools and materials are provided, allowing participants to practice in real-world application conditions and gain hands-on experience with professional decorative systems.

Materials Provided
  • Decorative coatings and paints including Volare, Infinito, Plasma 3D, Micropox, and more.
  • Suitable primers and protective products to ensure proper preparation and long-lasting finishes.
  • Application surfaces and sample panels for practical exercises and product testing.
Professional Tools Included
  • Specialized Loggia trowels and spatulas designed for decorative applications.
  • Rollers and brushes selected to create specific textures and decorative effects.
  • Structuring and finishing tools for achieving detailed, high-end results.

Participants benefit from access to professional-grade equipment, enabling them to experiment with various techniques, refine their skills, and leave the training with their own completed sample panels as practical references.

Delivery times for Loggia products in Belgium and across the Benelux region may vary depending on the type of order and the selected shipping method. In general, estimated delivery times are as follows:

Estimated Delivery Times
  • Standard Delivery – Typically 2 to 4 business days after order confirmation.
  • Express Delivery (subject to availability) – Usually 24 to 48 hours for products in stock.
  • Large Orders (pallets or bulk quantities) – Delivery timelines are communicated after order confirmation, generally within 3 to 5 business days.

As Loggia products are imported directly from Italy, certain items may occasionally require additional processing time depending on stock availability. Once the order has been dispatched, customers receive a confirmation along with shipment tracking details for full visibility of the delivery process.

Loggiastore offers multiple secure payment options to make purchasing Loggia products simple, convenient, and reliable.

Accepted Payment Methods
  • Bank Cards (Visa, Mastercard, Maestro) – Fast, secure, and widely accepted payment options.
  • Bank Transfer – Available for both professional and individual orders.
  • Bancontact – A convenient and trusted payment method for customers in Belgium.

All transactions are protected by advanced encryption technologies to ensure the highest level of payment security. After each purchase, a detailed invoice is automatically issued, and customers can conveniently track their shipment online for complete order visibility.

If you have technical questions or need expert advice on the application of Loggia products, our customer support team is available through several convenient channels to assist you.

How to Contact Us
  • By Phone: +32 (0)68 33 85 83 – Available during business hours for personalized guidance and technical support.
  • By Email: [email protected] – Receive a response within 24 to 48 hours.
  • Via Our Contact Form: Available on Loggiastore for detailed inquiries and assistance.
  • Visit Our Training Center: Meet with our experts for personalized advice on product selection and application techniques.

Our specialist advisors are here to guide you in selecting the right product, preparing surfaces correctly, and applying Loggia decorative systems effectively to achieve professional, durable, and high-quality results.

Loggia Industria Vernici products allow the creation of a wide variety of distinctive decorative effects, perfectly suited to classic, modern, and contemporary interiors. With its premium coatings and decorative paints, Loggia makes it possible to achieve refined, elegant, and fully customized finishes.

Textured & Natural Effects
  • Stone & Travertine Effect (Infinito) – Recreates the authentic appearance of natural stone with rich texture and depth.
  • Concrete & Textured Relief Effect (Volare, Plasma 3D) – Ideal for creating modern, industrial-style interiors with a sophisticated finish.
  • Sandblasted Effect (Sharki) – Delivers a soft, slightly textured surface with a refined decorative touch.
  • Rock & Sculpted Relief Effect (Canyon) – Creates realistic faux rock walls with sculptable textures and striking visual impact.
Metallic & Pearlescent Effects
  • Brushed or Metallic Cloud Effect (Vanesia, Dorotea) – Perfect for elegant, contemporary interiors with a subtle luminous finish.
  • Velvet & Silky Effect (Velluto Fiorentino, Seta d’Autore) – Produces a smooth, soft, and luxurious appearance.
  • Oxidized & Aged Effect (Pack Chromofilm) – Designed for decorative patina finishes with rich depth and character.
Artistic & Marble Effects
  • Faux Marble & Natural Veining (Plasma 3D, Venetian Stucco) – Ideal for creating luxurious surfaces inspired by authentic marble.
  • Structured Textures & Relief Finishes – Custom decorative effects created using specialized Loggia application tools for a unique, artistic result.

With Loggia, every project can be transformed into a bespoke decorative experience, combining craftsmanship, creativity, and premium-quality finishes.

Loggia training programs are currently offered exclusively in person to ensure practical, hands-on, and highly effective learning. Since Loggia decorative coatings and paints require precision and specialized application techniques, direct experience with materials under the supervision of an expert trainer is essential for achieving professional results.

Benefits of In-Person Training

Participants benefit from:

  • Personalized guidance from experienced Loggia experts and trainers.
  • Hands-on practice using real application surfaces to develop and refine techniques.
  • Access to professional Loggia tools and materials, all provided during the training sessions.
  • A deeper understanding of decorative finishes and textures, which are difficult to fully master through videos or written documentation alone.
Private Training Available on Request

Customized one-to-one training sessions can also be organized based on your specific needs, whether focused on a particular Loggia product, application technique, or decorative finish. Contact us to arrange a personalized training experience tailored to your project requirements.

Achieving a smooth, highly polished Venetian stucco finish requires the right products, proper preparation, and expert application techniques. With Loggia Industria Vernici decorative coatings, it is possible to create a mirror-like surface with exceptional depth and brilliance when applied correctly.

Applying Venetian Stucco
1. Surface Preparation

The surface must be perfectly smooth, clean, and dry to ensure optimal results. Applying a suitable bonding primer is highly recommended to improve adhesion and create an even base.

2. Thin Layer Application

Venetian stucco should be applied in multiple thin layers using a stainless steel trowel. Crossed application movements help create the characteristic marbled effect while building texture and visual depth.

3. Compression & Smoothing

During the final layer, the stucco should be carefully compressed and smoothed with a clean stainless steel trowel. This process naturally enhances the shine and creates a refined, polished appearance.

Polishing & Gloss Enhancement
  • Stainless Steel Burnishing – Applying moderate pressure with a clean spatula on the dried stucco enhances smoothness and increases surface brilliance.
  • Finishing Wax Application – To intensify gloss and protect the finish, products such as Mantra Protex or specialized stucco waxes can be applied and polished with a soft cloth.
  • Advanced Decorative Techniques – Professional methods for enhancing Venetian stucco finishes are taught during specialized Loggia training sessions.

Master the art of flawless Venetian stucco and discover advanced finishing techniques by participating in a Loggia professional training program.